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Admiral Mike Mullen’s social media strategy: a summary

May 7, 2010
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Who is Admiral Mike Mullen? He is the Chairman of the Joint Chiefs of Staff. For a non American lay man, he holds an extremely important position in the US Defense Services. Why am I talking about him on my Web2.o blog? Because he recently released his social media strategy for the next 6 to… [Read more…]

Social networking for workspace

May 7, 2010
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Need to check out these newest trend in Web applications: Adapting social media networking tools for the workplace. itDuzzit Engage Socialtext Also to add Cotweet [Source]

Posted in: Social Networking

Social Media Analysis of Bell Bajao campaign

May 5, 2010
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Here is the power point that I recently created while doing an analysis of Bell Bajao‘s social media performance. Those who didn’t know, I have been handling the social media strategy of the ‘Bell Bajao’ campaign since September last year. I mentioned about it in my previous post that this analysis raised some questions in… [Read more…]

Understand the competition before you start the social media marketing

April 30, 2010
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I recently worked extensively on the site traffic analysis of the Bell Bajao blog. Some very big questions for self introspection has come out of it. Before you start your social media campaign you should have clear answers to these questions: How will you judge the success and failure of your campaign? What is your… [Read more…]

Posted in: Uncategorized

Twitter is clearly the top social media marketing tool

April 30, 2010
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According to the “2010 Social Media Marketing Industry Report” from Social Media Examiner Fully 96% of marketers with years of social media experience were using Twitter, while 91% used Facebook and 89% LinkedIn. Marketers with some social media experience were also big on Twitter (92%), followed by Facebook (88%) and LinkedIn (76%). The biggest difference… [Read more…]

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Reopening

April 30, 2010
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I am reopening this space. Last time I was here, social media wasn’t even a popular world, today it has surpassed everything else on Web 2.0 I realized no one has to read it for this space to be active, this could just be my journal where I keep notes of things that interests me… [Read more…]

Posted in: Uncategorized

Closing down

May 29, 2009
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It’s been over a year now we have not updated this blog and I can safely say this that even if they decided to disclose who killed Kennedy on this blog no one will care, because no body knows it even exist. So the wise thing would be to just delete it but for whatever… [Read more…]

Posted in: Uncategorized

Joseph Lelyveld on a few things

May 12, 2008
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I was reading this excerpt of an interaction between Pulitzer prize winning journo Joseph Lelyveld n Inidan Express staff. Joseph Lelyveld was executive editor of The New York Times from 1994 to 2001, and was recalled to the newspaper in 2003, after a period during which it went through a credibility crisis. He has reported… [Read more…]

BING

March 20, 2008
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I just came across this post regarding yet another social networking site. What’s new with this? It’s made for mobile phones. The BING application provides the best aspects of both SMS and Instant Messenger blended into an innovative, open Java software service that allows for real mobile2mobile chat for friends which is entirely free of… [Read more…]

Posted in: Social Networking

Writer’s Strike + New Media

December 19, 2007
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The Writer’s Guild of America is on strike. Hollywood is in trouble. The strike is against AMPTP, a trade organisation that represents the interests of American film and television producers. Over 12,000 members of WGA are on strike. The writers wouldn’t write any new script or screenplay, won’t modify the existing ones, its an absolute… [Read more…]

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